Daily+Objectives+S1+2015-16

I CAN create my own newscast that follows broadcast standards. **3-5 Minute Newscast**
 * May 4**
 * Groups can have 2-4 people depending on how your newscast is set up
 * Develop and record a 3-5 minute newscast.
 * The newscast must have:
 * There must be at LEAST the same number of stories as there are people. Each person should write their own.
 * Anchor(s) to introduce the stories
 * A field reporter to report them
 * At least 2 field reports are covered
 * Anchor will introduce field report and the reporter will tell the story
 * 1 teaser at the beginning of the newscast
 * 1 teaser for a story that will come later in the newscast
 * Must be filmed either with a phone or Clayton's cameras
 * 1 political story either as a field report or as a story within the newscast
 * The news must be exciting, fast paced, school appropriate and Thurston related
 * Call letters that start with a W_ _ _
 * Since we will not have any violence, it is important to make your story important and informational. It does not need to be 100% true though
 * You can use props, the studio or other things as needed.
 * If you have questions-ASK



I CAN deconstruct a political magazine cover. See Google Classroom for instructions.
 * April 14**

I CAN use my analysis skills to compare Newspaper Headlines from around the United States.
 * April 7-11**
 * Front Page News Comparison **
 * Visit Newseum and view the Papers from TODAY
 * Check out the Front Pages from around the country
 * Pick 5 news papers from DIFFERENT States
 * Copy the pages into the Google Presentations template that has been shared to you through Google Classroom.
 * This must be done on the FIRST DAY--News changes so you must get your 5 front pages **TODAY,** otherwise you will have to start over tomorrow. Copy first, THEN go back and answer the questions
 * Right Click on the full sized image
 * Select Save Image As
 * Save it to your H: Drive
 * THEN, once all 5 are saved, add them to your presentation
 * You will need to adjust and resize the images so they display in your presentation properly
 * Answer the following questions for each front page
 * 1) What paper did you choose? (should be on top of the slide with the image)What City/State were they each from (should be on top of the slide with the image)
 * 2) What headlines were used? (make sure to list the main headline from EACH PAPER you selected)
 * 3) What pictures or graphics were shown?
 * 4) What stood out to YOU the most

I CAN create a model for the front page of a newspaper.
 * April 6**
 * ** YOUR Front Page News Assignment **
 * Create the front page of your newspaper
 * You must have
 * A Nameplate (check your vocab)
 * 3 Headlines (check your notes on how to show what news is the most important)
 * And 3 brief stories about the headlines
 * 2 pictures with captions
 * All appropriate punctuation and grammar must be used
 * You can take my template and modify it.
 * You can create your own version in Word or Google Docs (Google will give you less formatting options)
 * [|Mrs. Clayton's Example]

Practice with T4 and Newspaper Anatomy
 * April 5**

I can ** identify ** various parts of a newspaper.
 * April 4**

__ **Key Vocabulary** __ **Newspapers** Mast Head Headline Subheadline Byline Caption Photo Credit Quote Lead Sentence Lead Paragraph Above the Fold **Magazines** Selling Line Dateline Coverline [|Anatomy of a Newspaper]


 * March 20**

I CAN identify a product that is advertised in the media and makes false claims about how to improve/repair something that is dissatisfying to a male or a female.

See Mrs. Clayton's Example [|Reading and T4/Annotations] I CAN make meaning from a lengthy article written on body image. I will do this through three types of annotations.
 * March 18th**

Begin Body Image Unit I CAN identify the ways in which the media have a negative impact on women's self-esteem about their own body image.
 * March 17th**
 * Killing Us Softly 4 Film**

I CAN respectfully state my point of view and respond to someone else and support my claim with evidence. **[|Flipgrid Assignment #2]**
 * March 16th**

I CAN respond in a succinct, thoughtful paragraph to major themes discussed in //[|Tough Guise.]// I CAN explain why some men put on a Tough Disguise in order to feel accepted by society.
 * March 15th**
 * March 11th & 14th**
 * Tough Guise Film with Discussion**

I CAN create a POWTOON to teach someone else an effect of media violence. media type="custom" key="28337391" I CAN define four effects of media violence.
 * March 8th-10th**
 * March 7th**

Take notes from these two handouts.

In a Pair/Share structure, answer the following questions:
 * How** do media encourage a cycle of violence?
 * Why** do media makers continue to include violent content in their media products (video games/movies/YouTube/television/web content/etc.)?
 * Who** wins when there is violent media content? **Why?** **Who** loses? **Why?**

media type="custom" key="28321307" I can apply content area vocabulary to various scenarios on alcohol and tobacco advertising. You are going to get a chance to apply the Key Questions AND the Glamour Codes to an ad you select.
 * March 3**
 * Create a 30-90 second Flipgrid ADBUSTER that shows the negative effects of your product. Feel free to comment on another Flipgrid to encourage collaboration between peers.**
 * March 1-2**
 * Quiz** on 5 Key Concepts and Logo and Branding Terms
 * [[file:Glamour Codes WS.doc]]
 * New Assignment
 * Your will create a poster on construction paper.
 * Your first name and last name
 * 1 Alcohol or Tobacco ad. Take a photo of it with your phone or mine, email it to me at kara.clayton@southredford.org and I will print it out for you.
 * Create a visually appealing display with the following information:
 * Who is the author of your ad?
 * Who is the target audience?
 * What is the purpose of the advertisement?
 * What techniques were used to get your attention?
 * What glamour code(s) is being used to sell the product? Name the code and explain how it is being used.

I can use content area vocabulary when describing alcohol and tobacco advertisements Notes on Glamour Codes: I can identify techniques used in alcohol advertisements that create brand loyalty. Watch //Deadly Persuasion//
 * February 29**
 * February 25-26**

I CAN summarize non-fiction text I CAN find an article that provides more information on my company
 * February 23**
 * Logo and Branding Assignment Part 2**

1. Read the entire article. 2. T4/Annotate the article. 3. Write a brief summary of the article that includes 5Ws and H. (Who, What, Where, When, Why, and How). 4. Copy the article into a Google Doc. Then you can use the Insert Comment function. You can write your summary at the end of your article. See video example for instructions on how to comment.

I CAN explain the rationale for a company changing its logo. I CAN create a presentation to explain why a company changed its logo.
 * Feb 17 - 22**

[|EXAMPLE] - You may not use Starbucks.


 * Step 1. Fill Out this[| Form]**


 * Step 2. Begin Research.**


 * Step 3. Use Slide Template shared to you in Google Classroom to complete the assignment.**


 * Step 4. Submit through Google Classroom.**

Read article on Super Bowl [|Trademark] Respond to Questions. Submit through Google Classroom.
 * Feb 11 & 16**


 * Feb. 9-10**
 * 1. SIGN INTO GOOGLE CLASSROOM.**
 * THE CLASSROOM CODE IS:** ** lm04r35 **



2. Do a [|close analysis] **of a super bowl ad from 2016. Pick any advertisement you want from this year's Super Bowl.** Here is the [|handout] for this. Answer any question that appears **in bold text.** Submit your answer responses

media type="custom" key="28231947"
 * Monday, February 1**
 * Introduction and Attendance
 * Classroom Expectations


 * Remind
 * Wiki
 * Google Classroom
 * Food & Beverage and Cell Phone Policy
 * T4 Article


 * Tuesday, February 2**
 * Attendance
 * T4 Social Media
 * Pre-Test


 * Wednesday, February 3**
 * Attendance
 * **QUIZ -** Classroom Expectations
 * Tour
 * Vine/Twitter Introductions


 * Thursday, February 4**
 * Five Key Concepts PowerPoint


 * Friday, February 5**
 * Super Bowl Ads

Objective: Students will research the a corporate logo of their choice and be put together a presentation explaining the company's marketing strategy. Logo and Branding Assignment

Tuesday September 22 and Wednesday, September 23 Sub-Work Assignments 1 & 2

Objective: Students will be able to identify glamour codes used in Alcohol and Tobacco Messages
 * Wednesday, September 29 and Thursday, September 30**
 * [|Notes]
 * Examples
 * [|Wassup Original]
 * [|Grey Goose]

Objective: Students will be able to identify glamour codes used in Alcohol and Tobacco Messages Alcohol and Tobacco Presentation
 * Friday, October 2nd and Monday, October 5th**
 * if you would like to see a completed example check this out: [[file:ferrismedia/Alcohol and Tobacco Project.pdf|Alcohol/Tobacco Project Example]])--None of the ads used in here can be used for your project


 * Your Presentation must contain:
 * A slide with your name and class hour
 * 3 Alcohol or Tobacco ads (or any combination of them)
 * You can use print ads found in the R Drive (Clayton-->Alcohol and Tobacco), these are also shared with you on the Google Classroom Assignment. OR search YouTube for alcohol or tobacco commercials. Keep in mind tobacco advertising was banned from television in the 1960's so you will find retro ads for the product.
 * You must insert the image of the ad from the R Drive/Google Drive
 * Or insert the YouTube Video Link
 * Write Complete sentences where you embed the question in your answer. The questions are:
 * Who is the author?
 * Who is the audience?
 * What is the purpose of the advertisement?
 * What techniques were used to get your attention
 * What glamour code(s) is/are being used to sell the product? Explain how it the glamour code is being used?
 * We will discuss Adbusting before you begin working on Monday.
 * **Turn assignment in through Google Classroom.**


 * RUBRIC**

A four to six sentence paragraph that goes into detail on how the advertisement would change if it was designed as an Adbuster (ANTI-AD). Detailed description is used so that the reader can actually "see" what the Adbuster "looks like" in their head. Beginning capitalization, and ending punctuation are used throughout. All words are spelled correctly. No texting language. Writing is intended for formal audience. || **4=** Less than four sentences. Some detail to explain how the advertisement would change if it was designed as an Adbuster (ANTI-AD). Some description is clear enough so the reader can actually "see" what the Adbuster "looks like" in their head. Beginning capitalization, ending punctuation are used throughout. All words are spelled correctly. No texting language. Writing is intended for formal audience. || **2=** Less than four sentences. Very little detail is used to explain how the advertisement would change if it was designed as an Adbuster (ANTI-AD). The description is not clear enough for the reader actually see what the Adbuster "looks like" in their head. Beginning capitalization, ending punctuation. Some words are spelled incorrectly and/or texting language is used. Writing is not intended for formal audience. || **0-1=** Very little effort was put into writing a paragraph that had any quality to it. It is unclear, and/or there are spelling errors and/or ending punctuation is not used. ||  ||
 * || **Your Name and Hour** || **Alc/Tob Adv. #1** || **Alc/Tob Adv. #2** |||| **Alc/Tob Adv. #** ||
 * Who is the author? || 0 3 || 0 3 || 0 3 |||| 0 3 ||
 * Who is the audience? || 0 3 || 0 3 || 0 3 || 0 3 ||  ||
 * What is the purpose of the advertisement? || 0 3 || 0 3 || 0 3 || 0 3 ||  ||
 * What glamour code(s) is/are being used to sell the product? || 0 3 || 0 3 || 0 3 || 0 3 ||  ||
 * Explain how it the glamour code is being used? || 0 3 || 0 3 || 0 3 || 0 3 ||  ||
 * **Adbusting Paragraph** || **5=**
 * Total Score**

Examples of adbusting:

Objective: SWBAT will be able to identify examples of media manipulation in order to understand male and female body image issues Article on Body Image in African American Females
 * [|Details]
 * [[file:ferrismedia/Ad Bust Compare.pptx|Download]]
 * 8 MB
 * Wednesday, October 7th - Begin Body Image**

SWBAT will be able to identify false claims made by advertisements Problematic Body Part and Media method to fix it.
 * Thursday, October 8th**

Watch //Killing Us Softly 4// to prepare for a comparison contrast activity.
 * Friday, October 9th**

Body Image in Men SWBAT the difference between a "real" man and a "media" man. In a Google Doc create 2 collages Watch Tough Guise to understand **media representation of men.** **Tuesday, October 20th** **SWBAT to compare and contrast ideas about media representation of men and women using the films, //Killing Us Softly 4//** and **//Tough Guise 2.//** Popplet media type="custom" key="27926639"
 * Monday, October 12th - Wednesday, Oct. 14th**
 * 1st one--Images of what you think a "Real Man is...." (use Google)---10+ images
 * 2nd one--Images of what you think a "Real Man is NOT...." (use Google)---10 + images.
 * You can copy and paste and use the format area to overlap them and make them look like a collage
 * This is NOT a group project
 * submit via Google Classroom when done.
 * This is due on Wednesday.
 * Thursday, October 15th and Monday, October 19th**
 * Create a Popplet Account
 * Create a Popplet
 * It must have a minimum of **3 Popples for each video** AND **1 Popple where there is a blending of ideas from both films**.--SO 7 is the LEAST you can use to convey your ideas/thoughts.
 * You can use more--the more you use the better you will explain your thoughts and the more impressed I will be.
 * One of the popples for each film needs to be an image, a commercial or a clip from a movie that supports your ideas/thoughts about the video.
 * The popples need to focus on what was shown/said/explained in each film.
 * Below is an example that is NOT complete.

SWBAT I can identify major components of a newspaper's front page. Newspaper Vocabulary
 * October 28**

Go to the [|Newseum Website]. Choose THREE front pages from DIFFERENT states. Copy the front page image URL Paste the URL into a BLANK Google Slide Move the image to the left or right and answer the questions below. You can copy these questions into each slide Answer the following questions
 * October 29**
 * 1) What papers did you choose? (should be on top of the slide with the image)
 * 2) What City/State were they each from (should be on top of the slide with the image)
 * 3) What headlines were used? (make sure to list the main headline from EACH PAPER you selected)
 * 4) The following questions deal with all the papers you chose--You might need different slides for different questions
 * 5) How were the stories different in different states?
 * 6) What pictures were used? Did they use Close Ups?
 * 7) What story stood out the most to you? Why?
 * 8) What emotions were shown?
 * 9) Do you think any of these stories will be remembered in 10 years? Which ones? Why?

Submit to Google Classroom when done

**November 9 - Broadcast News**
SWBAT - identify and apply standard vocabulary used in Broadcast News
 * Broadcast News Terms: **
 * Define these terms as they apply to BROADCAST TELEVISION NEWS. **
 * Each person in class should HAND WRITE these notes so they EACH have notes from which to study. **
 * Anchor
 * Reporter
 * Rundown
 * Lead Story
 * "If it bleeds, it leads"
 * Lower Third
 * Call Letters (East and West of the Mississippi call letters change)
 * Affiliate
 * Break
 * Teasers
 * Producer/Editor
 * Control Room
 * <span style="font-family: Arial,Helvetica,sans-serif; line-height: 1.5;">Spots (aka Commercials)
 * <span style="font-family: Arial,Helvetica,sans-serif; line-height: 1.5;">P-S-A - aka Public Service Announcement -
 * <span style="font-family: Arial,Helvetica,sans-serif; line-height: 1.5;">Nielsen
 * <span style="font-family: Arial,Helvetica,sans-serif; line-height: 1.5;">Live shot/Live Report
 * <span style="font-family: Arial,Helvetica,sans-serif; line-height: 1.5;">Stand-up
 * <span style="font-family: Arial,Helvetica,sans-serif; line-height: 1.5;">Voiceover (VO)

<span style="font-family: Arial,Helvetica,sans-serif; line-height: 1.5;">When you are finished, look at this link to find out more about [|TV Rundowns]

<span style="font-family: Arial,Helvetica,sans-serif; line-height: 1.5;">November 12 - Voki Teasers


 * Using the [|class Voki] create a news introduction with teasers for stories that will be covered in your newscast
 * (Voki allows you to create talking animations). You can select the person doing the talking, you can write the information for it to read OR you can call in with your cell phone and record your own voice (talk to Mrs. Clayton before you do this).


 * You must include:
 * Your name (introduce yourself)
 * The name of your newscast
 * The date
 * An overview of tonight's top stories (you must have at least 3)
 * You only have 60 seconds in your Voki
 * You news anchor should look professional (remember this is a news cast).
 * All your information must be school appropriate
 * If you want to listen to your Voki you will need headphones so bring your earbuds.
 * Some Voki tips
 * Make sure to listen to how words and names are pronounced. You have to write the words how they sound so the computer can interpret what you want it to say
 * Adjust the voice of your character


 * I will provide instructions on how to turn it in tomorrow
 * Take your time to create a good anchor, solid stories and clear wording.

**THS Daily News**
 * Monday, November 16 **
 * Groups can have 2-4 people depending on how your newscast is set up
 * Develop and film a 3-5 minute newscast for the Thurston Action News
 * Must get have a DETAILED script/plan submitted and approved by Mrs. Clayton-As in who is saying what and where will you film (A script should be done and submitted for approval no later than TUESDAY)
 * The newscast must have:
 * Anchor to introduce the stories
 * A reporter to report them
 * At least 2 stories are covered (if you have 3 people you need 3 stories and 4 people will require 4 stories)
 * Anchor will introduce them and the reporter will tell the story
 * 1 teaser for a story that will come later in the newscast
 * Must be filmed either with a phone or a THTV camera
 * The news must be exciting, fast paced and school appropriate and **at least one story must be Thurston Related**
 * Since we will not have any violence, it is important to make your story important and informational. It does not need to be 100% true.
 * You can use props and things as needed


 * If you film this is segments, I can help you to use WeVideo to edit the video
 * If you have questions-ASK
 * Most important, have fun!!!

Here is an example created by Mrs. Ferris and Mrs. Clayton

media type="youtube" key="R4iYTAroIvY" width="560" height="315"


 * December 2-7**


 * PART 1: **
 * READ all of the requirements before beginning this project **

Part 1 Requirements


 * Step One ** : Identify your Product's spokesperson/spokescharacter. This is a Cute Celebrity that will be the face of your product. It can be an existing one, or you can create your own.


 * Step Two ** : Find a picture. You will NOT be able to print in color here at school so it has to be a picture you can color. I will take off points for pictures that are printed in Black and White that look sloppy.
 * Go to Google and search under images for your character coloring page
 * This will give you an image you can color


 * Right click on the image and COPY
 * Go into Word and PASTE
 * Resize the picture so it is about 1/4-1/2 of the page, NO LARGER
 * Print it and color it (crayons, markers, colored pencils)
 * DO NOT PRINT DIRECTLY FROM GOOGLE--the sizing will be too big and often the picture will not print correctly
 * Print out additional elements you want to add to your design (this can all be done on the same Word document to save paper)
 * All supplies (glue, scissors, construction paper, coloring tools are available)
 * Check out examples for ideas.


 * Step Three ** : Develop your product idea and complete the assignment as shown in the above document.

**December 8-18** I can critique a well known film using content area [|vocabular]y. I can write a persuasive letter.
 * Film Critique Unit - National Treasure**

**January 4th** Finish Letter

**January 4th-5th** **Storyboarding and 10 Shot Story** **I Can Create a storyboard using a variety of shots and angles.**

Storyboarding

 * Get 1 Storyboard sheet from the table by the printer
 * Using this PowerPoint, create a NOTESHEET for the types of shots and angles
 * [[image:http://www.wikispaces.com/i/mime/32/application/vnd.ms-powerpoint.png width="32" height="32" caption="Shots.ppt" link="file:ferrismedia/Shots.ppt"]] [[file:ferrismedia/Shots.ppt|Shots.ppt]]
 * [|Details]
 * [[file:ferrismedia/Shots.ppt|Download]]
 * 733 KB


 * You do not have to be the best artist but your notes need to show the correct shot/angle (you can use stick figures)
 * Label each type of shot/angle
 * When ALL 10 are done, come and show it to Mrs. Ferris for credit.

Remember--What you SEE on the screen is in the box (camera shots, text). What you HEAR needs to be written on the lines below (music, dialogue, sound effects).

January 6th
=I CAN prepare a storyboard and get it ready to be produced and recorded in sequence, to tell a complete story.=

media type="youtube" key="9Zcmw5WdhH0" width="420" height="315"


 * What happens with audio? **
 * Where does it go? **





1-2 Examples
 * Finish Three Little Pigs **

What does PSA stand for?
 * Move to PSA **

What is a PSA? Watch //Alone// produced as part of Not In Our School Campaign media type="youtube" key="9NMfWDFpxIo" width="560" height="315"

Watch //Seatbelt Safety// media type="youtube" key="KiJ-d_bZqQY" width="560" height="315"

=**PSA Production Part 2**= =**I can create a Public Service Announcement and record it in sequence without editing**=
 * Once your PSA has been approved you need to bring it to life. This can be through asking classmates,using drawing/animations and filming that or even using dolls, paper dolls, popsicle stick characters,or Lego figures. You are limited by your creativity for this assignment.
 * Everyone must submit a 10 shot PSA AFTER your storyboard has been approved.
 * I have cameras you can use or you can use your phone.
 * I have cameras you can use or you can use your phone.